Overview
In this episode of The CFO Playbook, David McClelland is joined by Mark Freedman to explore the changing landscape of finance leadership, from crash to AI and beyond.
Mark started his career at Deutsche Bank before moving onto London Stock Exchange Group. Over three decades in the finance sector, he’s proved himself to be a transformational force ready to face down the challenges of a digital finance age.
Now in post as CFO of global money brand Travelex, Mark has been instrumental in making strategic decisions, providing steadfast resilience through a challenging era, following a much-publicised cyber incident at the start of 2020.
Despite the negative headlines, Mark’s tenure has embraced opportunities for growth. Empathising the strength of Travelex’s brand and its extensive physical distribution network as key assets, Mark has faced questions about the relevance of “travel money” head on.
Highlighting the evergreen resilience of cash and the growth potential of digital cards, his current role has pivoted Mark from scorekeeper to decision-maker, with a deep understanding of business – using effective communication, and staying up-to-date with technology.
Chapters
0:05:07 – Career Transition Reflections and Growth
0:09:03 – Career Progression in Banking Industry
0:15:04 – Era of Financial Innovation
0:18:25 – Finance Transformation Opportunity
0:22:52 – Business Journey Through Turbulent Times
0:34:25 – Future of Travel Money Changes
0:42:24 – Evolution of the CFO Role
About Soldo
Soldo is the proactive spend management solution that frees up businesses to accomplish more.
We champion the notion of Progressive Finance, because we believe in a decentralised approach to financial decision-making and greater spending autonomy for everyone. Over 25,000 organisations across 31 countries use Soldo to bring order, efficiency and agility to their decentralised spending, and empower the whole company to spend safely and responsibly.
By combining pre-programmed cards, a user-friendly app and a powerful spend management platform, Soldo enables decentralised spend decisions and frees everyone from tedious admin, while ensuring compliance
To find out more book a demo with Soldo.