Soldo’s 2024 recap: A year of innovation, liberation and accomplishment

We enjoyed a year punctuated with innovative product launches, valuable resources, industry-recognised partnerships and customer satisfaction. From our CO2e Tracker to launching the Global CFO 100 Awards and everything in between, it’s been nothing short of a standout year.  

Find out what made the year so special with our 2024 recap and what you can expect in 2025. 

Liberating finance teams 

2024 began with Liberate Finance, an approach focusing on the strategic benefits of freeing up finance teams from the laborious admin of spend management. As part of this campaign, we teamed up with Wiley to deliver Managing Business Spend For Dummies, a special edition guide to optimising spend management.  

We published our Spending Trends: Spring Index, which compared year-on-year spending trends for over 18,000 Soldo companies. The report uncovered a 499% increase in AI investment, changing business travel trends and how ESG regulations are shaping business spending.   

We also worked with analysts at IDC, the global intelligence and data provider, to create a research-backed report on how decentralised spend management leads to cost control, employee empowerment and business agility.  

Collaborating with the community 

This year we made it a priority to learn from our customers, engaging in more events than ever before. From silver sponsors at Gartner’s CFO & Finance Executive Summit to running expert-led roundtables and podcasts on the UK Spring Budget and Autumn Statement, we took every opportunity to get closer to our customers. 

In the UK and Italy, we organised user groups to learn about our customers’ experience and gather feedback on how we can improve our product with you in mind. 

Finally, partnering with HotTopics, we launched the Global CFO 100 Awards, which celebrated visionary CFOs driving transformational financial strategies in their respective businesses. You can see the winners here. As part of this series, we also ran a panel on owning innovation in the C-suite and captured the main takeaways in this whitepaper. 

Creating customer stories 

We loved showcasing our customers and their accomplishments. 

GetYourGuide, the online travel agent, achieved a 14% boost in sales by gaining full visibility over spending and real-time reporting. 

Biesse, a materials processing company headquartered in Italy, integrated Soldo into its existing business systems to simplify reporting and reconciliation and empower nomadic employees to spend with control. 

Lady Bacardi Media (LBM), a film production company, transformed production cost management. Since using our solution, LBM now benefit from transparent budgeting, empowering teams to focus on the creative aspects of production. 

Winter product launch 

This December, we unveiled ten new features to help customers scale confidently and accomplish more. Our headline features include: 

• CO2e Tracker: This enables businesses to measure and report Scope 3 emissions, supporting their sustainability goals 

• Teams: Organise, allocate and oversee every aspect of team spending, giving managers greater control and visibility 

• HR integrations: Automatically sync employee data and align spending policies to improve security and reduce manual effort 

• Single sign-on (SSO): Reducing the need for multiple usernames and passwords, this feature streamlines access and enhances security as teams expand. 

We won awards 

Who doesn’t love a shiny mantelpiece? 

In 2024, Forbes Advisor recognised Soldo as one of the UK’s top choices for business expense management. And for the third consecutive year, we were named one of Europe’s top 100 cloud companies by Accel, a venture capital firm that’s previously funded Facebook, Slack and Dropbox. Focusing on transforming how businesses manage decentralised spend, we were awarded this accolade for helping finance teams get real-time visibility, efficiency and control across departments.   

To the future 

2025 is shaping up to be another stellar year. We’ve lined up new initiatives, campaigns and product launches aimed at helping our customers accomplish even more.  

Kicking off the year, we’re excited to launch Liberate Finance for Procurement, helping procurement teams manage decentralised, long-tail spend. 

We’ll also launch our work on productivity. As finance teams find themselves overworked and lacking the time to focus on strategic projects, these unsung heroes of business seek new ways to gain productivity. Our report and productivity calculator will help businesses calculate the productivity benefits of spend management so they can focus on more valuable activities. 

Finally, in light of changes to Employers’ National Insurance, we are working on a National Insurance calculator to help you work out your new contributions and advice on what to do once you’ve calculated them.  

Exciting times ahead.  

From everyone at Soldo, we wish you happy holidays and look forward to resuming communication in the new year. 

Onwards.